Google is now the most-visited website in the world, makes Google Android, the most popular operating system in the world, is the most profitable advertising business in the world, and its parent company Alphabet is now worth $543.3 billion.
BOOM
Larry Page and Sergey Brin, 2 Stanford PhD students, started Google in 1996…. incubating “BackRub,” a revolutionary search engine that used a technology called “PageRank” that would rank web pages based on how many other web pages linked back to them.
Bakrub rebranded “googol,” or the number one with a hundred zeroes before it, better reflected the amount of data they were trying to sift through.
Goog01 morphed into “Google”
The first-ever Google server was built in a custom case made out of Legos and housed on the Stanford campus, at google.stanford.edu, and the Google.com domain name was registered a year later on September 15th, 1997.
After using too much of Stanford’s bandwidth, Page and Brin relocated to the garage of Susan Wojcicki – googles 1st employee, after getting $100k seed investment from Sun Microsystems founder Andy Bechtolsheim.
Google officially incorporated on September 4th, 1998.
Google’s first homepage was a bit clunky where their focussed efforts wereon the algorithms that made it run.
In 1999, Excite was in negotiations with Google to acquire it for $750k but the the deal fell through and later that year , Google moved into its first-ever office at 165 University Avenue in Palo Alto — the same office building that housed companies like PayPal and Logitech.
Google then raised its first round of venture capital funding in the form of a $25 million investment from Kleiner Perkins Caufield and Byers and Sequoia Capital. (3 years from inception) .
How key was it for google to be in an incubated space? Was this a critical factor in its $25m series A?
Google debuted its AdWords product in late 2000, generating revenue, protecting the from the dot com bust!
Google had an awesome corporate philosophy:
“Don’t be evil. We believe strongly that in the long term, we will be better served — as shareholders and in all other ways — by a company that does good things for the world even if we forgo some short term gains.”
Acquisition Trail