Problem of a member – Closing a sale – conversion is very time consuming
Clients do not understand the value of our service
16 gems from the Thinktank taster at Docklands :-
Table 1
- Can you measure cost of acquisition
- Systemise can it be simplified
- Do a mockup at no cost
- 30k-100k
- Web Site
Table 2
6. Can you quantify the cost and determine whether the process will s in fact viable (what you can measure you can manage
7.Can you coordinate bringingstakehders together and develop solutions live on whiteboard with them
8. What happens before the proposal is important the fact find – what are the triggers – this is the relationship building and investment is needed (time
Table 3
9. Meet face to face with client – proposal and SOA is just a formality
In the room today we had 600 years of experience that were giving the member lateral solutions – lesson – We can all learn from someone in the room
BBG seems to create this Collective trust where people feel motivated to help someone else.
